Conduct market research to understand the public interest and determine the marketability of products.
What You ll Do: Create well-scoped, well-documented GTM plans for our gaming products. Everyrealm also operates Bedlam, an esports guild and tournament platform. Everyrealm is behind popular virtual-community-driven projects such as The Row and Fantasy Islands, as well as the upcoming social video games Narcos: Metaverse and Hometopia. About Everyrealm: Everyrealm is an immersive media company that develops and invests in businesses related to virtual worlds, social video gaming, and the metaverse. The candidate must have significant experience producing cross-channel marketing campaigns, executing influencer marketing, paid ads, and have a track record of bringing gaming products to market.
You will also have direct contact with customers and product users. In this role, you will work with designers, developers, partners, product managers, and business leads. As a Game Marketing Director, you ll be responsible for designing, executing, overseeing, and optimizing GTM strategies, content strategies, and user acquisition. Experience working within a start-up environment and/or agency.Location: New York County We are looking for a Game Marketing Director to create and execute marketing plans across Everyrealm s gaming products.Experience bringing a product to market from inception through launch and tracking progress and success metrics.Detail-oriented with the ability to think strategically, creatively and execute across projects.The ability to define key audiences and insights in order to build and execute go-to-market strategies.Deep knowledge of gaming history and culture.Strong marketing, organizational and communication skills the ability to collaborate with teammates at various levels of seniority.Self-starter who takes initiative and can take projects from zero to one, where no task is too small or “not your job.”.1-2 years of experience managing a team.5-10+ years of experience, including video game marketing/publishing.Create all necessary sales materials for potential consumers, partners, and internal and external stakeholders.Work alongside our creative, product, and business teams to build unique, on-brand marketing campaigns across communication channels including but not limited to social media, blogs, digital media, press, partnerships, billboards.Manage and oversee communities, including beta testers.Define, manage and track key product and marketing goals and KPIs.
Deploy, evaluate and optimize media/UA campaign performance on an ongoing basis by analyzing key metrics throughout the conversion funnel to deliver ROI goals.Develop messaging & positioning, content strategy, content distribution plans and calendars, press, influencers, paid ads, brand partners, and activations/campaigns.Conduct market research to understand the public interest and determine the marketability of products.Create well-scoped, well-documented GTM plans for our gaming products.The candidate must have significant experience producing cross-channel marketing campaigns, executing influencer marketing, paid ads, and have a track record of bringing gaming products to market.Įveryrealm is an immersive media company that develops and invests in businesses related to virtual worlds, social video gaming, and the metaverse.
As a Game Marketing Director, you’ll be responsible for designing, executing, overseeing, and optimizing GTM strategies, content strategies, and user acquisition. We are looking for a Game Marketing Director to create and execute marketing plans across Everyrealm’s gaming products.
0 kommentar(er)
